WANTED: Heroes (& Storytellers)

Cultural Anthropologist Grant McCracken bemoans the lack of heroes and great stories about capitalism. So what results in such a vacuum?
"The anti-capitalism view is an ideological fixture of our education systems at every level, from grade to graduate school.  We could call it orthodoxy if it were not so much like boilerplate."
Of course, we all know the truth. The capitalist "works hard, supplies a service, pays off his loans, coaches Little League, goes to church, gets his kids through college."
We all have compelling stories. It's time we tell them.